The Concept Imperative and Principles of Sustainable Tourism: A Strategy of Enhancing Tourism Development


Mgbemere, Victor Nnadieto
National Institute For Hospitality And Tourism (NIHOTOUR) North West Zonal Campus, Kano


In 2004, the World Travel and Tourism Council (WTTC) estimated that Travel and Tourism sector to generate gross domestic product (GDP) of about $1,542 billion and 74 million jobs directly, while its broader economy including indirect impacts total $4,218 billion. This is said to be equivalent to over 10 % of the globe’s GDP, and estimated to account for 215 million jobs, or 8 %t of the world’s employment. Forecast for 2014, was an annual real growth rate of 6 % in total demand (WTTC, 2004). In 2006, the U.S A. travel industry received almost $700 billion from domestic and international travelers and Tourism generates more than 7.5 million jobs with $177 billion in payroll income for Americans. In 1999, Southeast Asia received more than 31 million international tourists. In Nigeria, recent report indicates that tourism probably contributes up to 10 % annual growth rate in tourist’ arrival at Nigerian Airport and land borders. Tourism has become critical important to the balance of payments and economic welfare of many poorer countries, for instance in 2000 tourism was the second highest combined source of foreign exchange earnings, behind only petroleum industry exports, for the 49 least developed countries WTO (2002).